Reporting on marketing strategy in the music and entertainment industries. Recent posts... Aug 16, 2022 “Scream 6” on BeReal Aug 16, 2022 Aug 16, 2022 May 31, 2022 “Minions: Rise of Gru” & its 70s Soundtrack May 31, 2022 May 31, 2022 May 19, 2022 “Harry’s House” on Better Homes & Gardens Magazine May 19, 2022 May 19, 2022 Mar 28, 2022 Oscar’s Recap 2022 Mar 28, 2022 Mar 28, 2022 Feb 7, 2022 ‘Marry Me’ and the Return of Box Office Rom Coms Feb 7, 2022 Feb 7, 2022 Jan 4, 2022 ‘West Side Story’ - Box Office Flop Jan 4, 2022 Jan 4, 2022 Dec 22, 2021 Olivia Rodrigo’s ‘Sour Tour’ Strategy Dec 22, 2021 Dec 22, 2021 Dec 8, 2021 Ryan Reynolds and Will Ferrell Switched Places on Late Night Shows Dec 8, 2021 Dec 8, 2021 Nov 17, 2021 ‘Red (Taylor’s Version)’ is Record-Breaking Nov 17, 2021 Nov 17, 2021 Sep 14, 2021 Netflix’s Upcoming Film ‘Don’t Look Up’ and Its Stacked Cast Sep 14, 2021 Sep 14, 2021 Music Film & Television View posts... View posts... Featured The Successful Strategy Behind ‘Fearless (Taylor’s Version)’ Read post